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2014 press releases

June 17 virtual Summit is a must for organizations working on High-Value Wellness programs for older adults

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[Vancouver, BC] Starting a wellness program or interested in improving the one already in place? Better mark June 17 in your calendar. That’s the day ICAA - International Council on Active Aging® - will be hosting a virtual summit focusing on program design, case studies, marketing suggestions and other important information for older-adult organizations seeking expert guidance on programming.

The summit takes place from 9:00 to 1:30 PDT and lasts about 4.5 hours, including breaks. Sessions will begin with a look at older-adult wellness programs in general, then zero in on the details that will make them meaningful for their users as well as for the organizations offering them.

Participants in the June 17 Virtual Summit will explore:

• How ready and able your organization is to support wellness lifestyles, using results from the ICAA Wellness Readiness Survey.

• Lessons learned from program developers – following case studies on the challenges and successes of reinventing wellness programs, and of delivering programs that meet goals and garner participation.

• Examples of successful programs, with details on why they worked.

• Why and how to track outcomes and share them with participants, colleagues and management.

• How wellness and marketing can work together to promote the program.

What you will receive

Attendees will be given handouts and worksheets to aid in implementing the thoughts shared by presenters.

What you’ll need

The ICAA Virtual Summit is a web-based presentation with live audio. Registered attendees will need a reliable Internet connection. A limited number of telephone lines will be available.

To see the full agenda, register and/or to learn more about ICAA, visit: http://www.icaa.cc/conferenceandevents/virtualsummits.htm

About the International Council on Active Aging (ICAA)

The International Council on Active Aging® is the professional association that leads, connects and defines the active-aging industry. ICAA supports professionals who develop wellness facilities, programs and services for adults over 50. The association is focused on active aging--an approach to aging that helps older adults live as fully as possible within all dimensions of wellness (i.e., physical, social, environmental, vocational, intellectual, emotional and spiritual)--and provides its members with education, information, resources and tools.

As an active-aging educator and advocate, ICAA has advised numerous organizations and governmental bodies, including the US Administration on Aging, the National Institute on Aging (one of the US National Institutes of Health), the US Department of Health and Human Services, Canada's Special Senate Committee on Aging, the European Commission, and the British Columbia ministries of Health, and Healthy Living and Sport.

For questions:

Contact: Colin Milner, CEO, ICAA
Toll-free: 1-866-335-9777 (North America)
Telephone: 604-734-4466; cell: 604-763-4595
colinmilner@icaa.cc

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