Product line or service:
Life Fitness makes a variety of age-friendly cardiovascular and strength-training products, including treadmills, elliptical cross-trainers, exercise bikes, Insignia Series selectorized strength-training line and Circuit Series strength-training line, as well as all Cybex, SCIFIT, InMovement, Hammer Strength and Brunswick Billiards products.
Life Fitness cardiovascular products offer ergonomic designs, biomechanically correct movements and easy-to-use consoles. The Circuit Series strength line features an easy on/off design, no setup adjustments, push-button resistance selection and low starting resistance.
Ongoing marketing & educational support:
Life Fitness Academy, our professional education and training resource, helps you achieve business goals by ensuring your staff knows how to use and effectively demonstrate Life Fitness products to better serve exercisers at your facility.
The Life Fitness Academy Training Network provides on-site training and instructions. The Life Fitness Academy also offers functional training programs for enhancing activities of daily living.
What inspired your company to produce these products or services?
Life Fitness is dedicated to extending our mission of helping people live healthier lives. We are inspired by people in all age groups who use exercise as a way to improve overall health and well-being.
What inspired your founder(s) to form your company?
The Lifecycle exercise bike began as one man's quest to improve his own physical condition and turned into a global fitness revolution based on the belief that cardiovascular exercise could help people live happier, healthier lives.
What sets your company apart from others in the industry?
Life Fitness has provided premium equipment for over 50 years, with a proven track record and history of excellence. Aligning practices, culture and product offerings with its mission helps Life Fitness innovate ways to help its customers.