Articles
The Journal on Active Aging brings articles of value to professionals dedicated to older-adult quality of life. Content sweeps across the active-aging landscape to focus on education and practice. Find articles of interest by searching the article archives in three ways: Enter a keyword in the articles search bar; click on search by topic; or type a keyword or phrase in the general search bar at the top of the page.
CogniFit Personal Coach: promoting healthier, active aging through brain fitness
Established in 1999 by cognitive psychologist Shlomo Breznitz, PhD, Israeli company CogniFit Ltd. develops and provides computerized brain fitness training programs for a variety of markets. The distinguished academic—whose achievements include, among others, serving as president, rector and Lady Davis Professor of Psychology at the University of Haifa—founded CogniFit based on his more than 30 years’ experience in the field. His goal? To use the latest cognitive research to help people of all ages maintain and improve quality of life through brain fitness assessment and training.
moreInnovator awards
Promote Active Aging Week through public officials
As you prepare your list of Active Aging Week events, consider kicking off the action by reaching out to elected officials. Community outreach is likely already one of your organization’s goals. By extending that reach to elected officials, you can bring a local celebrity to your event, recognize your clients and organization, and garner additional publicity.
moreICAA initiatives
Diabetes prevention 101: small and simple changes prevent type 2 diabetes by Linda Haas, PhC, RN, CDE, and Sandra Burke, PhD, RN, ANP, CDE
Sam Kitching, a 67-year-old Florida native, weighed 260 lbs. eight years ago. He was at high risk for developing type 2 diabetes, a disease that affects an estimated 285 million people worldwide, including almost 24 million people in the United States who live with this condition.
“A friend of mine, a retired doctor, had been telling me for years that I needed to lose some weight because I was setting myself up for health problems down the road,” Kitching says. “He told me, ‘Sam, I’ve got to be straight. Either you lose a little weight, or you are on your way to a heart attack or diabetes.’”
Health conditions
Boomers and social media: six tips for getting started by Lori Bitter, MS
In 2010 the biggest marketing question of all types of business is about the use of social media. In the aging consumer arena, we face these questions:
• Are people ages 50-plus online?
• Are they using social media?
• Are they reading blogs?
Marketing
The six Ps of marketing by Helen Foster
For the past 15 years or so, I’ve supported developers and government entities in their efforts to attract and accommodate age 50-plus adults, and I’m often asked to advise on “best practices”—illuminating what’s worked for others and, perhaps more importantly, what has not. The dialogue almost always begins with “product” observations. These might include popular development paradigms or product types, clubhouse or common space amenities, level plans and floor plans, unit mixes, and so on.
moreManagement
Healthy balance, brains & bones, part two: 'watering' the brain by Mary E. Sanders, PhD, FACSM, RCEP
Nancy found the phone number she needed as the doorbell rang. But after dashing to the porch, she promptly forgot what she had been doing moments before. Chances are Nancy’s forgetfulness is normal aging. Still, she can take action to help boost her brainpower, store information and stay equipped to do something with it. Smart training targets cognitive and executive function skills.
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