White papers
Innovative models of wellness memberships
Join the senior living communities that adapt membership models for residents or the public to reap the rewards of satisfied participants, additional revenue, engaged potential residents and sustainability for the community and wellness programs. Merge mission with potential while examining four membership models, the positioning of operations and technology, and the ways engagement, culinary, fitness and personal care are offered. Memberships package a la carte services into a suite of opportunities that add value for residents, public members and the community as a whole.
Living better, longer: The new narrative for senior living
Explore the language that describes how a wellness-centered community appeals to the generations of people who know they will live longer and desire the support that enables them to spend each day in a healthy, fulfilled manner. Six possible narratives are outlined to explain the value of wellness lifestyles for investors, executives, staff members, current and potential residents and suppliers. Worksheets and action plans map the journey to writing the narrative that positions wellness for each audience.
The promise of well-tech
Wellness technology (well-tech) is valuable because, like wellness, it crosses all functional areas to support quality of life for individuals and impactful operations for organizations. Use eight principles to guide a well-tech vision, then follow steps for auditing needs and opportunities, determining priorities and readiness, setting criteria for technology, and encouraging adoption and sustainability. Checklists and priority tools aid the process. Technology provides many benefits when utilized by trained and supported decision makers, staff members and users.
Person-centered wellness is the key to the future
Combine customer service, programs, and processes into a comprehensive senior living package that highlights the uniqueness, dignity, and freedom of choice for each resident. In this era of personalization, embracing person-centered wellness can result in a consistent occupancy rate, extended lengths of stay, satisfied residents, and a younger demographic. Explore strategies for securing funding and leveraging technology while rejuvenating programs, enhancing staff training, and improving the built environment.
Unlocking the future: Closing the gap between consumer expectations and community offerings in senior living
Unlocking the future: Closing the gap between consumer expectations and community offerings in senior living report captures and profiles the perspectives of those working within the senior living industry and adults 55+ who can be considered potential residents/customers. The intent is to better understand how well current industry offerings align with customer needs and expectations with an eye to identifying areas of opportunity for possible industry action, in the form of immediate steps or longer-term strategic planning.
Going all-in for wellness
Journey through five stages of culture change to fully commit to a wellness-based senior living community by following the action steps outlined in this report. Regardless of where the community begins, you'll find specific actions to guide the organization’s culture, leadership team, belief systems, financial models and staffing models toward the wellness culture. Lessons learned and success tips for culture change are included. Reap the benefits of occupancy, lower costs, healthier and happier residents and new revenue streams by going all-in for wellness.
