Scientific research
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Access and utilize the ICAA library of scientific studies, reports and statistics to assist you with the development of your business case for wellness, program and community design and development, evidence-informed lifestyle choices and marketing strategies and approaches.
Topic- Attitudes & perceptions
Low-quality health stories the norm on social media
Given the importance of health and medical news in everyone's lives, a relatively new organization called Health Feedback, made up of scientists who have published in top-tier peer-reviewed journals, collaborated with the Credibility Coalition, recently created by the World Wide Web Consortium, to assess the scientific quality of the 100 most-shared health articles on social media in 2018.
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Stats: 85% of adults 65+ feel younger than their actual age
A majority of older adults (88%) say they feel healthier than their parents' generation, and 85% say they feel younger than their chronological age, according to a recent survey of 1,000 US adults ages 65 and older, surveyed from October to November 2018.
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Meaningful life linked to healthy aging
Engaging in activities perceived to be worthwhile, such as supporting children and grandchildren or completing a satisfying project, are linked to walking faster, sleeping better and experiencing less chronic pain in later life, according to researchers from University College London, UK.
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Pseudomedicine for dementia, brain health on the rise
Americans are feeding the multi-billion-dollar "brain health" dietary supplement industry in a desperate bid to stave off or reverse Alzheimer's disease and other dementias.
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Stats: 64% of retirees don't have a big enough nest egg
Fewer than half of retirees (46%) have built a large enough retirement nest egg, and the rest are in a "precarious" position, according to findings from the latest Transamerica Center for Retirement Studies survey.
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Generation gap shrinks for customer expectations
A survey from telecommunications company Genesys found that when it comes to customer service, "people unite across age groups in their shared dislikes; everyone hates being put on hold and getting incorrect information."
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