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Access and utilize the ICAA library of scientific studies, reports and statistics to assist you with the development of your business case for wellness, program and community design and development, evidence-informed lifestyle choices and marketing strategies and approaches.

Topic- Advocacy

 

Guide to building an employee advocacy program-8854

Guide to building an employee advocacy program

While employees can be an organization's most powerful and effective source for marketing, recruiting and retention, how can you turn busy staffers into influential advocates and ambassadors for your brand? Ragan Communications aims to help organizations answer that question with a new, free and comprehensive guide, "How to build an employee advocacy program," which delves into tactics every business can use. It's definitely worth a read.

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Advocacy

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