On-demand videos
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Topic- Marketing
Marketing example: WHO: Healthy ageing -- adding life to years
Watch and share the official World Health Day 2012 video, and join the conversation on healthy ageing.
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Marketing with a purpose
Dr. Alexis Abramson discusses how to market your products and services to the older adult.
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Linguistics impact on health
Jan Montague discusses how linguistics impacts the health of older adults.
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Branding programs and services
ICAA CEO Colin Milner provides a few tips to help you merchandise your wellness center programs and services.
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Brand power
Richard Ambrosius discusses the importance of reclaiming the lost art of branding.
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