ICAA
What's new: Unlocking the future: Closing the gap between consumer expectations and community offerings in senior living report.

Scientific research

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Access and utilize the ICAA library of scientific studies, reports and statistics to assist you with the development of your business case for wellness, program and community design and development, evidence-informed lifestyle choices and marketing strategies and approaches.

Topic- Market opportunities

 

Consumers want health-promoting businesses-2013

Consumers want health-promoting businesses

In a telephone survey of 1,000 adults, ...

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Market opportunities

CCRCs position services to satisfy future residents-1975

CCRCs position services to satisfy future residents

Continuing care retirement communities (CCRCs) provide a combination of housing and services to support their residents, including levels for people who live independently, need some assistance or require nursing care. What facilities and services will attract the next generations of residents?

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Market opportunities

Overview describes the business of assisted living-1844

Overview describes the business of assisted living

In an assisted living facility, residents typically receive meals, housekeeping, transportation and individualized personal care for activities of daily living (but not nursing care) in addition to housing. Depending on the facility, residents may also have wellness programs, coordination with health care providers and other services. Assisted living residences are known by many names, according to the (US) National Center for Assisted Living, which estimates there are approximately 36,000 assisted living residences in the United States.

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Market opportunities

Baby boomers increasingly interested in newer technologies-1719

Baby boomers increasingly interested in newer technologies

In recent years, the oldest adults were the group with the largest increase in Internet use, although their numbers are still small (ICAA Research Review, 9(6) February 2009). And middle-aged and older adults are increasingly participating in social networks (ICAA Research Review, 9(3) January 2009). The older age groups also appear to be increasingly interested in newer technologies and entertainment options.

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Market opportunities

Total items: 70

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