Wellness in tourism toolkit released
The Global Wellness Institute (GWI)'s "2024 Wellness Policy Toolkit: Wellness In Tourism," introduces a new paradigm, which broadens the focus from wellness tourism to wellness in tourism, according to GWI. The toolkit does not rehash wellness tourism strategies that seek to develop luxury spa resorts and bring in high-spend tourists. Rather, the aim to is unite the concepts of wellness and tourism in the broadest possible sense: How can wellness support tourism? And, how can tourism support the wellness of travelers, destinations, and local residents?
This is a benefit of membership. If you are not an ICAA member you will need to purchase a membership for access. To learn more here
