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What's new: Unlocking the future: Closing the gap between consumer expectations and community offerings in senior living report.

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Picture-perfect marketing by Todd Harff, CAASH

Our economy may finally show signs of recovery, but in 2010 many marketers of wellness/health facilities and services to age 50-plus adults will continue to be challenged. They’ll be asked to connect, motivate and inspire Baby Boomers and beyond with advertising, websites and other communications. All with potentially smaller budgets, reduced staff and less time.

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