Technology for aging in place: a market overview by Laurie M. Orlov

Eighty percent of older people today live in their own homes. Not surprisingly, the majority of them would like to stay there, and if they move, according to the AARP, it will be to another private home. The desire to live at home will dominate the minds of Baby Boomers—in 2011 becoming older adults (age 65) at the rate of 10,000 per day—and will reshape the markets that provide products and services to them. Further, in the 2011 housing market crisis, many who would move to more appropriate homes cannot.