Guide to building an employee advocacy program
While employees can be an organization's most powerful and effective source for marketing, recruiting and retention, how can you turn busy staffers into influential advocates and ambassadors for your brand? Ragan Communications aims to help organizations answer that question with a new, free and comprehensive guide, "How to build an employee advocacy program," which delves into tactics every business can use. It's definitely worth a read.
This is a benefit of membership. If you are not an ICAA member you will need to purchase a membership for access. To learn more here
